Just kidding.
Would there be any point in a major expedition outdoors unless it was intended to cool the planet?
With the saturation media coverage of late, so many people have become “aware†of global warming that it’s tough to find anyone who doesn’t have an idea of what it is… But that doesn’t mean they’re all jumping up and taking action either. In fact, a recent poll showed that while overwhelming numbers of Americans agree that global warming is both real and human caused, 58% of those who think they understand the problem said no to a potential gas tax to help stop it.
And that’s why legendary polar explorer and lifelong environmental activist Will Steger is leading a team of top explorers out across the arctic ice this spring in an amazing journey to capture the arctic trauma while highlighting the need for immediate action…
The team includes Sam Branson, son of Virgin’s Richard Branson, and …… They’ll be documenting their journey in real-time, blogging and creating podcasts from the ice throughout the trip. They’ll also be leaving time-lapse video cameras in their wake to capture the ice as it melts away. …


